Latta: Demographics & People
Latta is home to 1,405 people, in 495 households. Population shrank 0.6% from 1,413 (2022) to 1,405 (2024). Median age 31.6 years. (6.1y younger than Pontotoc County; 3.6y younger than Oklahoma). Children under 18 are 35% of the population. Population is 54% White (non-Hispanic) and 3% Hispanic or Latino. 68% of households are family-led. County is gaining 867 residents per year (2022-2023). County health: 43% adult obesity, 20% smoke.
- 2.8 people per household (vs Oklahoma avg 2.6).
- 32% non-family households (singles, roommates) (vs Oklahoma 39%).
- 97 dependents per 100 working-age (youth + seniors / 18-64) (vs Oklahoma 67).
Population & Trend
Population shrank 0.6% from 1,413 (2022) to 1,405 (2024). Estimated 2026 population: ~1,397 (extrapolated at -0.3%/yr trend). Census Bureau Vintage estimate: 1,386.
| Census data vintage | 2024 |
|---|---|
| Population | 38,065 people |
| Annual growth rate · Population change | -0.6% |
| Annual growth rate · Population (2022) | 1,413 |
| Annual growth rate · Population (2024) | 1,405 |
| Annual growth rate · Trend category | stable |
| Population | 1,405 people (vs Oklahoma 63,420) |
| Population Estimate | 1,386 |
Sources: Census ACS 5-Year 2023, Table B01003 · Refreshed 2026-04-12
Age Distribution
Median age 31.6y is 7.3 years younger than the U.S. median (38.9y). Children under 18 make up 35% — above the U.S. share of ~22%.
| Age Summary · Median age | 31.6 years (vs Oklahoma 35.2y) |
|---|---|
| Age Summary · Children Pct | 34.9% |
| Age Summary · Character | young professional |
| Age Summary · Total Pop | 1,405 |
| Age Summary · Under 18 | 491 |
| Age Summary · 18 To 34 | 298.0× |
| Age Summary · 35 To 64 | 414.0× |
| Age Summary · 65 Plus | 202 |
| Population under 18 | 491 |
| Median age | 31.6 years (vs Oklahoma 35.2y) |
Sources: Census ACS 5-Year 2024 — place-level B01001 query · Census ACS 5-Year 2023 · Refreshed 2026-04-29
Race, Ethnicity & Diversity
Of 1,405 residents, race / ethnicity breaks down by Census ACS counts (a person can identify with one or more groups).
| White residents | 653 |
|---|---|
| Black residents | 16 |
| Hispanic or Latino residents | 31 |
| Diversity Index · Simpson Index | 53.2% |
| Diversity Index · Interpretation | moderately diverse |
| Black population | 1.5% (vs Oklahoma 5.5%) |
| Hispanic or Latino population | 2.8% (vs Oklahoma 12.3%) |
| White (non-Hispanic) population | 53.7% (vs Oklahoma 57.8%) |
Sources: Census ACS 5-Year 2023 · Refreshed 2026-04-12
Ancestry
Self-reported ancestry from Census ACS — what residents report as their ethnic origin, separate from race. Counts can exceed population because people can list multiple ancestries.
Top (7)
Citizenship & Origin
Where residents were born and their citizenship status (Census ACS).
| Residents born in this state | 1,048 |
|---|---|
| Residents born in another state | 340 |
| Share born in this state | 74.6% |
| Share born in another state | 25.4% |
| Native-born U.S. citizens | 24.2% |
| Naturalized citizens | 1.2% |
| Total foreign-born residents | 681 |
Households & Family Composition
495 households. Averaging 2.9 people each — larger than the U.S. average of 2.5. 68% are family households — above the U.S. share of ~65%. Of 342 families, 42% are married couples with children.
| Children under 18 | 502 |
|---|---|
| Total families | 342 |
| Married couples with children | 145 |
| Single-parent households | 35 |
| Average household size | 2.90 |
| Women who gave birth (past year) | 17.9% |
| Grandparents living with grandchildren | 17 |
| Family households | 339 households (vs Oklahoma 16,590) |
| Households that are families | 68.5% (vs Oklahoma 61.1%) |
| Total households | 495 households (vs Oklahoma 23,671) |
Sources: Census ACS 5-Year 2023 · Refreshed 2026-04-12
Residential Stability & Migration
How long residents have lived here and where they came from. 14.0% moved within the county in the past year — the U.S. baseline is roughly 8–10%. The surrounding county is gaining 867 residents per year on net (IRS migration data).
| Moved within the county (past year) | 14.0% |
|---|---|
| Migration · People moving in (annual) | 34,166 |
| Migration · People moving out (annual) | 33,299 |
| Migration · Net migration (in − out) | 867 |
| Migration · Population growing | Yes |
| Migration · Year | 2022-2023 |
Sources: IRS SOI Migration 2021-2022 · Refreshed 2026-04-12
Disability
Census ACS measures self-reported functional limitations — vision, hearing, mobility, cognitive, self-care, or independent-living. The U.S. baseline disability rate is about 12–13%; rates trend higher with median age.
| Residents with a disability | 48 |
|---|---|
| Disability rate | 3.7% |
Other
| Congressional District · District | 4 |
|---|---|
| Congressional District · Formatted | OK-04 |
| Congressional District · Congress | 118th |
| Cdc Birth Rate · Fips | 40123 |
| Cdc Birth Rate · State Fips | 40 |
| Cdc Birth Rate · County Fips | 123 |
| Cdc Birth Rate · County | Pontotoc |
| Cdc Birth Rate · Birth Rate | 28.3% |
| Cdc Birth Rate · Lower Ci | 24.30 |
| Cdc Birth Rate · Upper Ci | 32.80 |
| Cdc Mortality · Fips | 40123 |
| Cdc Mortality · County | Pontotoc County |
| Cdc Mortality · Urban Rural | Micropolitan |
| Cdc Mortality · Total Deaths 2020 2023 | 1,670 |
| Cdc Vaccination · Fips | 40123 |
| Cdc Vaccination · County | Pontotoc County |
| Cdc Vaccination · Dose1 Pop Pct | 65.7% |
| Cdc Vaccination · Series Complete Pct | 53.5% |
| Cdc Vaccination · Booster Pct | 40.7% |
| Cdc Vaccination · Population 2019 | 38,284 |
| Cdc Vaccination · Metro Status | Non-metro |
| Family Score · Score | 10 |
| Family Score · Schools | 20 |
| Family Score · Children Pct | 34.9% |
| Family Score · Rating | excellent |
| Town Summary · Key Facts | population 1,405, stable, young professional, upper-middle, white collar |
| Town Summary · Population | 1,405 people (vs Oklahoma 63,420) |
| Town Summary · County | Pontotoc County |
Sources: Census place-to-CD118 crosswalk (place_fips) · federal dataset cascade